We separate insights from noise

to help you tell brilliant data stories
that influence bold marketing strategies


"A lot of researchers will claim that they “extract insights,” but few can truly identify the real game-changers AND pull them through into an actionable story like Kavitha can. Kavitha’s reporting + storytelling style is so unique and affecting that she forever changed the way I communicate my own results. Any client or business would be lucky to have her foresight; she is a master of taking a huge set of inputs and condensing them into actionable recommendations."


Our difference: we deliver reports you’re proud to present.

We know the insights to action marathon is won in the last mile. Your business partners are short on time and drowning in data, but your success depends on the clarity of your communication and the stickiness of your storytelling.And you’re on the hook for presenting a report you didn’t create, based on analysis you didn’t do.Our promise: No data dumps. Visual slides designed for optimal communication. Stories tailored for each stakeholder group. Strategic and actionable insights that radiate across your organization. We're here to help you tell the story and influence strategy.



People working on graphs

Radiant MR is a full-service strategic insights consultancy.

With nearly two decades of experience blending quantitative rigor with qualitative thinking and marketing strategy, we're your partner in delivering actionable insights for impact.

  • End-to-end project leadership

  • Custom quantitative survey design

  • Online qualitative moderation & strategy

  • Strategic analysis & data storytelling

See an example of our latest published work:


Our mission is to grow brands that support human health and the health of the planet.

We have deep pharma and broad consumer experience - we speak the language of health. As a purpose-driven woman & minority owned consultancy, we have a particular passion in supporting women's health and brands that stand for health equity and clinical trial inclusion. We also prioritize supporting organizations that advance climate action and sustainability.

Health

  • Pharmaceuticals

  • Biotechnology & Life Sciences

  • Women's Health & Femtech

  • Medical Devices

Sustainable CPG

  • Retail & Pharmacy

  • Consumer Packaged Goods

  • Skincare & Cosmetics

  • Nutrition & Food

Non-Profit

  • Environmental Advocacy Groups

  • Social Justice Groups

  • Public Health

  • Education




Your partner across your brand's lifecycle.

We develop long relationships and repeat customers, so we've helped brands from conception to growth to evolution.

Innovation

Market Exploration &
Product Development

  • Customer Journey

  • Unmet Needs Prioritization

  • Feature & Portfolio Optimization

  • Purchase Process

  • Packaging

  • Pricing

Pre-Launch

Brand Development &
Strategic Communications

  • Segmentation

  • Positioning

  • White Card (Insights, Benefits, RTBs)

  • Campaign & Concept Testing

  • Messaging

  • Sales Aids

Post-Launch

Customer Experience &
Brand Evolution

  • Ad & Copy Testing

  • ATU Tracking

  • Brand Equity

  • Drivers & Barriers

  • Program Evaluation

  • New Indications / Line Extensions


Our Leadership

Kavitha has been leading market research programs for Fortune 500 clients for 18 years. She is well-versed in managing multi-methodology, multi-country studies for top pharma and consumer brands. Prior to founding Radiant Market Research, Kavitha was a Partner leading Research Innovation & Operations at a Top 50 insights firm.Kavitha’s priority is deeply understanding her clients’ business and serving as a thought partner in creating research plans. She focuses on custom quantitative design and strategic analysis but is also a RIVA-trained moderator with extensive interviewing experience who can flex to include any methodology needed to answer the business question. Blending quantitative rigor with qualitative thinking and marketing strategy, you get to true insights.She is passionate about effective data visualization and information design, and prides herself on crafting storytelling deliverables that are digestible, memorable, and actionable.Kavitha is Certified Carbon Literate by The Carbon Literacy Project and also part of the volunteer research team at Work on Climate, a 501(c)(3) on a mission to make climate work mainstream.


Kavitha Bradley, President & Principal

What Clients Are Saying

“Kavitha has been an exceptional partner to me throughout my past five years in [Client] Market Research. She has the ability to be TREMENDOUSLY thorough and detail-oriented, and at the same time, never loses sight of the bigger picture/strategy. Her ability to take MANY data points (often times very complex in nature) and to craft them into an easily digested, clear, and concise story is fantastic. I always get the feeling that she puts a 110% thoughtful effort into my projects, and also quickly adapts/develops alternative game plans when there may be a change in business needs/objectives.”


“I think Kavitha is a rockstar. She goes above and beyond for her clients, she’s proactive, she designs solid studies, her analysis skills are top-notch, and she’s a true delight to work with. All on the team have enjoyed partnering with her and value her as a true thought partner.”


“I absolutely love working with Kavitha. Beyond just being great at writing good, solid surveys, she really understands the business and the objective of the work, so I never find myself questioning her rationale for why questions have or have not, been included. She is thorough, detailed and always one step ahead of me which I love! She really captures the flow of the story with her decks and partners with me, to create the appropriate iterations for the various stakeholders. I really get the sense when I work with her that she is truly part of the team and is an integral part of the success of every project. I really trust and respect her ability and expertise. She is the bar by which I judge every other quant process.”


Request a Proposal

Every solution is custom, so let's start a conversation about how we can help!Tell us more about your project, or schedule a discovery call to see if we're a good fit for each other!

Join our Network

We operate from an abundance mindset, and believe collaboration is the new competition. We love to partner with other insight agencies and independent insights professionals - so let's connect and stay in touch about how we can help each other!

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Last Updated: 08-01-22The following Terms and Conditions of Use (“Terms”) are entered into by and between You and Radiant Market Research LLC (“Company,” “we” or “us”).These Terms, together with our Privacy Policy, Disclaimer, and any other documents expressly incorporated by reference, govern your use of the website www.radiantmr.com (“Website”), including all materials, resources, information, and services on the Website, whether as a guest or registered user.Your access to and use of the Website is conditioned on your acceptance of and compliance with these Terms. These Terms apply to all visitors, users, customers, and others who access or use the Website.By accessing or using the Website you agree to be bound by these Terms, without modification, and acknowledge reading them. If you disagree with any part of the Terms, you may not access the Website.PRIVACY POLICY
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This website is owned and operated by Radiant Market Research LLC (“Company,” “we,” or “us”).This Disclaimer, together with the Terms & Conditions of Use and Privacy Policy, governs your access to and use of www.radiantmr.com including any content, functionality, products, and services offered on or through www.radiantmr.com (the “Website”), whether as a guest or a registered user.Please read the Disclaimer carefully before you start to use the Website. By using the Website or by clicking to accept or agree to the Terms & Conditions of Use when this option is made available to you, you accept and agree to be bound and abide by the Disclaimer. If you do not want to agree to the Disclaimer, you must not access or use the Website.FOR EDUCATIONAL AND INFORMATIONAL PURPOSES ONLY
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Email Address: privacy@radiantmr.com

Insights are an accelerator for climate solutions.

When we finally awaken to the true scale of the climate crisis, our first instinct is to shout our most urgent messages from the rooftops. But audiences are nuanced, barriers to behavior change are real, and you can't afford to create more noise in the marketplace. Basing your strategies and tactics on a solid foundation of workforce, citizen, and consumer insights is critical to accelerating adoption of climate solutions.

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